top of page
Logo for Arktype Marketing featuring text and a brain

Marketing Consultancy for Small & Medium Businesses

Marketing doesn’t need more activity. It needs better direction.

​

I help ambitious small and medium-sized businesses across Cheshire, Manchester and the North West turn scattered marketing into a focused growth strategy, with senior leadership but without the cost of a full-time Marketing Director.

​

With 19 years’ experience and over £30 million in revenue growth, I bring strategy, brand, product marketing, CRM and customer insight together to get more from your marketing spend and deliver results you can measure.

​

Need a clear strategy, a fractional Marketing Director or ongoing consultancy? Let’s talk.

​

About

My name is Anthony Roberts

I've spent nearly 20 years helping businesses grow through smarter marketing, stronger brands and better customer experiences. From leading insurance and construction brands to ambitious SMEs, I've built marketing teams, launched products and delivered strategies that drive measurable growth.

​

Today, I help businesses that need senior marketing expertise without the cost of a full-time Marketing Director. Whether it's marketing strategy, brand development, CRM, SEO, paid social, app or growth marketing, I focus on practical solutions that deliver commercial results.

​

Marketing Strategy • Brand • CRM • SEO • Paid Social • Growth Marketing • Product Marketing

  • LinkedIn
AnthonyRoberts.JPG
Dayinsure Logo
Gradus Logo
Gerflor Logo
Aviva Logo
RAC logo
RIBA-Logo

Brands I’ve worked for and alongside in construction and insurance marketing.

Services

Combine marketing strategy, campaigns and performance growth to smash your business goals. Together, we can craft impactful emails, develop strong partnerships, and drive measurable results.

Wall of ideas

Marketing Strategy

Shooting content

Content & Campaigns

Chart on the digital tablet screen.

Performance & Data Strategy

There is no getting around the fact that it’s imperative to have one and that it consistently takes longer than you typically have time for.

 

Check out my 4 offers.

Want killer campaigns that cut through and the content to make it happen? I’ve got you. I’ve spent my career creating multi-channel campaigns that get noticed and deliver.

I’m not a data engineer. I don’t write SQL or build dashboards. But I’ve worked shoulder-to-shoulder with BI, analytics and data science teams. I know what questions to ask, what to prioritise, and how to act fast when something isn’t working.

Mobile Sign In

App Marketing

message-online-chat-social-text-concept.jpg

Email Marketing

business-people-shaking-hands-agreement.jpg

Partnership Consultancy

Unlock the potential of your app with effective marketing strategies that reduce PPC costs, increase LTV and fosters loyalty. Don't pay big agency fees!

You’re sending newsletters, promotions, maybe even automated journeys...but results are flat. Low open rates, poor engagement, no uplift in sales. I help small and mid-sized B2C brands change that.

Helping you attract the right partners, at a price you can afford. You have to get this right. Whether you’re looking for sponsorships, channel partners or white-label opportunities, I’ll help you.

“Anthony brought calm to chaos. He consistently delivered high-quality results with a positive attitude and a strong sense of accountability. His support and team spirit made every project fun and rewarding.”

Maria Morgan, UK Product Manager, Kawneer

Frequently asked questions

Consulting

Locations

Manchester

Cheshire

Stoke

Holmes Chapel

Crewe

Macclesfield

Congleton

Sandbach

bottom of page